Toyota Corolla

The worldwide popularity of the Toyota Corolla - the world's biggest-selling motor vehicle - is reflected here in New Zealand where 200,000 new Corollas have been sold since its introduction nearly 40 years ago.
 
Bob Field with new generation Corolla
at the National Customer Centre
Globally, more than 32 million Corollas have been produced since the first model went on sale in Japan in 1966.

The first generation model was available in New Zealand from 1969 where 14 passenger units were sold and Corolla has now reached a cumulative sales total of over 200,000 units.

Corolla has been the mainstay of Toyota's passenger car sales in New Zealand and accounts for around 74 per cent of car sales worldwide.

Toyota's Chairman and Managing Director Bob Field said, "The Toyota Corolla success story is the best example of Toyota's commitment to continuous improvement and customer satisfaction."

"When we announced the arrival of the 10th generation of the model earlier this year I received many personal letters from appreciative Corolla owners who have been driving a succession of Corollas over several decades."

"Whilst this customer loyalty is the cornerstone of Corolla's long standing sales success, we have never taken it for granted because loyalty has to be earned customer by customer based on individual ownership experiences."

"Fortunately Corolla's industry leading ratings across a whole range of factors, including driving pleasure, safety, economy, reliability and resale value serve to revalidate a Corolla owner's vehicle choice on a daily basis," Mr Field said.

The current line-up consists of three body styles, two grades and two transmissions.

The five door hatch and the four door sedans are powered ...
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