Teleleader Case

Problem Identification: Should Teleleader build a new manufacturing plant in Malaysia or Mexico? Will the factory provide for the 10% decrease in cost of the pager that can be transferred to a 10% price eduction to maintain their competitive pricing and regain/maintain their pager market share? Is Malaysia actually a cost savings? What about risks involved with inflation and foreign exchange rates?
Hypothesis:Teleleader should build their second manufacturing plant in Malaysia creating a cost savings greater than would be created by constructing an additional facility in Mexico. More specifically the facility should be located in the Penang/Selangor area.

Analysis of Hypothesis
Is there a significant cost savings associated with a Malaysian based manufacturing plant?
?    Opening a factory in Malaysia offers significant cost savings in many different areas.
1.    Corporate tax rates 7% savings over Mexico's
2.    Teleleader will enjoy a tax vacation period of 3-5 years beginning immediately upon opening
3.    Due to agreements made with the Malaysian government Teleleader will enjoy cost savings of 9-14% on European exports, this converts into a 3-8% overall cost savings.
4.    Direct labor costs are on average 34% less than those in Mexico.
What are the advantages of locating in Malaysia?
?    Global coverage: Locating the second manufacturing plant in Malaysia offers a greater coverage of the global market it serves.
?    European tariff savings: Due to the special tax treaty that Malaysia negotiated with the EEC rather than pay the 15%-20% that Teleleader is currently paying it would be cut down to 6%. There is a catch to t ...
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