Swot

Overview of Xto Energy:
Oil and Natural Gas Industry Economic Survey & SWOT Analysis
Industry Economic Characteristics
Major competitors in the industry and Xto Energy their market and earnings position in the industry.  What are some of the current trends and innovation in the industry (i.e., horizontal drilling), difficulties, competition, constraints, and limitations?  
Products, Production, Supply, and Distribution
What are their principle products, how do they produce and for what use are the products, how do they distribute the products, and is there further product development being done.  Are the products differentiated or unique, are their barriers to entry into the industry, like excessive cost or a highly competitive market.
Economic Attributes of Xto Energy
1.    Product Demand
2.    Product Supply
3.    Manufacturing
4.    Marketing
5.    Investing and Financing






SWOT Analysis (Strengths, Weaknesses, Opportunities and Threats)
Subject of SWOT analysis: (define the subject of the analysis here)
strengths
•    Advantages of proposition?
•    Capabilities?
•    Competitive advantages?
•    USP's (unique selling points)?
•    Resources, Assets, People?
•    Experience, knowledge, data?
•    Financial reserves, likely returns?
•    Marketing - reach, distribution, awareness?
•    Innovative aspects?
•    Location and geographical?
•    Price, value, quality?
•    Accreditations, qua ...
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