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Southwest Airlines - Company Motivation Profile
Sam George Daher,
BUS 6351 Business and Society
Professor Fernando Garza
Wednesday, May 2nd, 2006
Abstract
Southwest Airlines is one of the most desired employers. The company's unique corporate culture has been established since Southwest Airlines first started. In addition, Southwest Airline's mission statement, organizational structure, and decision-making strategies are also important to Southwest's culture. Southwest Airline uses many motivational strategies to keep its employees motivated. From the benefits, free airfare, profit sharing, to the job design and leadership styles, Southwest is a company almost anyone would be willing to work for.
Southwest Airlines - Company Motivation Profile
There are many successful, leading edge corporations in the world. Some of them are Federal Express, Microsoft, and the Disney Corporation; however, none of these corporations compare to Southwest Airlines. Southwest Airlines is one of the most desired employers. "In 2003 alone, Southwest received more than 202,000 resumes of which only 908 were selected for employment" (Ivie, n.d., para. 7). One of the reasons that Southwest Airlines attracts so many potential employees is because of the benefits it offers. The benefits are not just monetary in nature, some of the most attractive benefits stem from the way Southwest Airlines treats its employees. The history and background of Southwest Airlines helps explains how the corporate culture of the company came about. The corporate culture remains the way it was first established because of the type of motivational strategies that Southwest Airlines uses to keep its employees motiv ...