Sport Obermeyer is a Skiwear Company, established in 1947 by Klaus Obermeyer in Aspen, Colorado. The management: His management approaches: took more intuitive style & was informed by his extensive industry experience. Klaus son Wally, MBA, is the company’s vice president. His management approaches: relied on formal data gathering and analytical techniques. Suppliers: Obersport plays a huge role in the production, it gathers and sources the supplies, fabrics and components for Sport Obermeyer production. Sport Obermeyer's orders represented about 80% of Alpine's annual production volume. Target customers: The company is targeting middle-class / high-class consumer segments. Sport Obermeyer developed by time to be a strong competitor in the U.S. skiwear market. The company holds a 45% share of the children's skiwear market &11% share of the adult skiwear market. *Comp*etitors: Columbia Sportswear is a huge competitor for Obermeyer. *The problems*: It is facing a problem in distributing the demand on its main suppliers in the Far East; either plants in China or Hong Kon ...