Samsung And Nokia

Thinking Broadly about Innovation
Samsung is well known for its technological
innovations, and Samsung Corning is no
exception. The company, a joint venture
between Samsung and Corning of the U.S.,
is a leader in core electronic materials and
manufactures differentiated products for fl at
panel displays.
We produce high-defi nition PDP fi lters, ITO
targets and ultra-slim CRT glass, and are
constantly developing next generation materials
and components. These state-of-the-art
products are only the most visible innovations.
Samsung Corning extends the art of innovation
to how we make products, resulting in greater
productivity and production that is faster and
more cost competitive.
There is great synergy here. By producing ultraslim
CRT glass that is 30% thinner, we are
offering customers a more attractive product
that is lighter, less bulky, stylish and space
effi cient. At the same time, Samsung Corning
can reduce raw material and packaging costs.
“Innovation previously was more about
technology,” says Lim Swee Ee. “Now, however,
the focus has shifted toward how fast it can
be developed. At Samsung Corning, we are
emphasizing a Six Sigma mindset to drive
productivity improvements. Also, we are shifting
from manufacturing-oriented to businessoriented
management.”

These innovations are driven by our employees.
For example, in our polishing process, an
expensive piece of equipment called a diamond
wheel is used. By applying creative ideas and
innovation to the process, Samsung Corning
was able to adjust its equipment specifi cations
to reduce diamond wheel usage by 25%.
Another example involved collecting unused
monitors and TV sets and recycling them, ...
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