A REPORT
ON
STREAMILING OF HUB AND SPOKE DISTRBUTION THROUGH TRADE PROMOTION
By
MOHAMMED SAROSH MOHIYUDDIN
PEPSI FOODS PRIVATE LTD.
A REPORT
ON
STREAMILING OF HUB AND SPOKE DISTRBUTION THROUGH TRADE PROMOTION
By
MOHAMMED SAROSH MOHIYUDDIN
06BS1827
A report submitted in partial fulfillment of
the requirements of MBA Program of
ICFAI Business School
Distribution List:
1. Pepsi Foods Pvt Ltd.
2. ICFAI Business School
TABLE OF CONTENTS
Particulars Page No:
1. Abstract 4
2. Introduction 5
Trade sales promotion
3. Scheme details 7
4. Costing 8
5. Roll out 9
6. PET bottle scheme &nbs ...