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Running head: PROBLEM SOLUTION: INTERSECT INVESTMENTS
Problem Solution: Intersect Investments
Matthew Dallosta
University of Phoenix
Problem Solution: Intersect Investments
Many financial firms have been struggling to keep both their clients’ trust and Wall Street’s credibility. Intersect Investment has been faced with many different issues and has been struggling to keep its head above water for some time. With the declining sales numbers, employee turnover, and declining customer satisfaction change is necessary for the corporation to survive. Realizing that the industry is changing, Intersect Investment has decided to implement a new vision that all employees are required to follow. The corporation’s vision is to provide a broad set of products and services to consumer and small business customers using a model of customer intimacy that will build long-term relationships based on trust and value to the customer.
Situation Analysis
Issue and Opportunity Identification
Intersect Investment has a great deal of issues that they must overcome to be a highly recognized corporation in the financial services industry. In order for this to happen the corporation must work together as a team and set clear goals in order to implement their new vision.
One of the first problems that Intersect Investment faces is that the management team has not set a clear understanding to employees about what the new vision of the company looks like. Motivating the employees and persuading them to realize what direction the company wants to go is vital to the org ...