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PRINTING A SUCCESS STORY
PRINTOGRAPH INDUSTRIES LIMITED
"You can't do carpentry, if you only have a saw, or only a hammer, or you never heard of a pair of pliers. It's when you put all those tools into one kit that you invent."
? Peter Drucker
Forty years of self-reliance, of import-substitution programmes and conscious policies for the development of industrial activity in this country have had some creditable results. India can produce virtually everything from safety pins to steam engines, in the private or in the public sector, in large or small sized enterprises with degrees of efficiency arid arguable quality of product.
India produced goods that could even be exported. But one industry that never blossomed even under the era of protection was the printing machine industry. For some reason this segment remained outside the realm of the industrial imagination almost till 1970s, a fact that might seem surprising considering the number of users in India. The principal reason was that the manufacture of printing machines was a highly complex industrial activity, comparable to manufacture of aircraft. Making a printing machine involves management of thousands of components and a variety of engineering skills including metal working, electronics and printing technology. It also calls for a high level of management skills to organize and practice such a complex operation. This was also the reason for the number o printing machine manufacturers dwindling in the Western world. One type of manufacturing actitivity i.e. sheetfed offset manufacturing became extinct in USA, the country which invented this machine. Other countries especially UK, France, Italy were gradually opting out of t ...