b. Organizational Environment
Organizational Environment: those forces outside its boundaries that can impact it. Forces can change over time and are made up of Opportunities and Threats. (7)
The Organizational environment refers to the forces that can make an impact. Forces made up opportunities and threats. Organizations do not exist in isolation. It works with the overall environment. Scholars have divided these environmental factors into two main parts as.
Internal Environment
External Environment (8)
c. Internal Environment
The internal environment consists of the inherent competencies of the firm and the structure of its internal systems and processes. It is imperative for the organization to conduct an internal analysis to obtain a clear picture regarding its strengths and weaknesses. This helps the organization to design suitable strategies towards leveraging its strength to gain sustainable competitive advantage in the market. (9)
The internal environment plays a crucial role in the strategic management process of the organization. It is a direct reflection of what the organization can do in the event of a business-related exigency. The organization’s core competencies help sustain it in the long run in the face of competition. (10)
The internal environment may also include a Mission statement that tells you the fundamental purpose of the organization. It concentrates on the present. It defines the customer and the critical processes. It informs you of the desired level of performance. (11)
An organization's mission statement describes what the organization stands fo ...