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COLEGIO DE SAN JUAN DE LETRAN
Bucal, Calamba City
NORTH PHARMACEUTICAL COMPANY CASE ANALYSIS
In Partial Fulfillment
For the degree in
MASTER IN BUSINESS ADMINISTRATION
Corporate Social Resonsibility
3rd Trimester 2008-2009
Submitted By:
GERLA I. DELA CRUZ
I. VIEWPOINT
The drive for undertaking this study primarily from the fact that corporate social responsibility as an area of scientific inquiry has received little attention.
In addition, the study sees the need for any business to fulfil a moral obligation to correct the social problems that overwhelmed society. Moreover, it is important for small business managers to examine the possible effects of social responsibility on their firm performance.
Social responsibility is an area of concern that has existed since the early days of mankind. It is only in the last two decades, however, that greater attention has accorded to in this area. This has resulted in a growing interaction between the society, business, and the stakeholder such as the employees, stockholders, consumers, minorities, community neighbours, cultural groups, charitable organizations, labour unions, public interest groups and the likes. In the past, business has had to concern itself primarily with the economic results of its decisions; today, business must also consider and weigh the legal, ethical, moral, and social impact and repercussions of each of its decisions.
II. TIME CONTENT
a. PROBLEM STATEMENT
North Pharmaceutical Company, located in a fam ...