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The conflict of big business versus the citizen has played out numerous times and in countless scenarios. While Alumina's dilemma may not be unique, it requires the attention and resources that any problem of this nature poses. Alumina is regulated by the U.S. Environmental Protection Agency (EPA). As they state on their website (2008, para. 1), “The mission of the Environmental Protection Agency is to protect human health and the environment.” The potential financial and goodwill damage could put any company out of business. Alumina has faced diversity on a previous occasion. It was found that the company was in violation of environmental discharge norms. This was promptly handled without discourse with the EPA. Since this incident, Alumina has been able to operate without major incident and has stayed within regulation of the EPA. In addition to accusing Alumina of contaminating the water the accuser has made an attempt to tie in her daughter's current condition with that of the incident 5 years ago. This has could potentially lead to a larger lawsuit through widening the amount of time that the water has been contaminated.
Identified are several key stakeholders involved. The five major stakeholders identified are the legal counsel, senior management, public relations, the EPA, and the accuser. Each stakeholder has its own values which may lead to conflict when differing from other stakeholders. Senior management wants to preserve the profitability and longevity of the Alumina. A lawsuit or heavy regulation by the EPA could directly conflict with the companies ability to stay in business. This can ...