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MBA 520 Change Management Plan
CrysTel is a telecommunications company that has seen changes since it was formed and understands that a behavioral styles research leadership style is needed to help its Marketing and Sales Delivery departments overcome below average performance and become one that can adapt to changes in the upcoming future. An effective change management plan with the proper leadership style is one that can get CrysTel to plan and implement a range of immerging telecommunication technologies. CrysTel is likely to change its product portfolio or offer new products on a regular basis and with the proper changes in place, CrysTel will be a stable player both inside and outside of their markets.
CrysTel is a telecommunications company that has undergone numerous changes since it was formed. CrysTel has recently managed its technological changes successfully but with advances in technology and the changes that take place internally and externally, will CrysTel be able to sustain their achievements or will the changes be overwhelming. Currently CrysTel has an employee force of 2,500 and an annual revenue of $200 million. Their product profile includes data cables, wireless solutions, and network development.
CrysTel is divided into five different departments that make up their organization structure. “This refers to the division of labor as well as the patterns of coordination, communication, work flow, and formal power that direct organizational activities. An organizational structure reflects the organization’s culture and power relationships,” (McShane & Von Glinow, 2005, p. 5). The first is Technology Development. This d ...