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Introduction
In the world today, consumers have abundant choices to make on a daily basis and many consumers make these decisions based on the price and quality of each product. Recently, Kudler Fine Foods (KFF) has decided to restructure its strategy for the next 5 years based on the consumer’s needs and wants. KFF has moved in the direction of organic produce that will become a big success if KFF incorporates the catering and cooking classes with the organic produce selection. In order to succeed in a world driven by global interaction KFF will need to pursue a venture (better website and technical devices) that will cost a great deal of money to set-up but in the end, it should produce results of more clientele. KFF has to venture into a new and foreign territory of technology quickly. For instance, the question of how new technology creates business opportunities, which strategies to use and how to incorporate them into a particular business.
Rethinking Technology
In recent years, most businesses have restructured their organizations to fit into the current times. These changes have reduced error rates, faster turn around on customer orders, quicker time to market for new products and other improvements in performance. In order to carry out the changes the companies usually use computers and other electronic devices in order to minimize redundant tasks. KFF has the opportunity to profile the business in the global market. Changes in technology would allow KFF to gain a great deal of knowledge in the specialty food market. Overall, KFF has the opportunity to increase awareness to its all consumers, re ...