iPod 2
Name of the Organization
The organization that I will be discussing is Apple, and specifically its iPod products.
Apple was incorporated in the state of California on January 3, 1977. The Corporation has many stores throughout the world, and its corporate offices are at Apple Computer, Inc. 1 Infinite Loop Cupertino, CA 95014.
Mission Statement
Apple’s Mission Statement is that,
Apple ignited the personal computer revolution in the 1970s with the Apple II and reinvented the personal computer in the 1980s with the Macintosh. Today, Apple continues to lead the industry in innovation with its award-winning computers, OS X operating system and iLife and professional applications. Apple is also spearheading the digital media revolution with its iPod portable music and video players and iTunes online store, and has entered the mobile phone market with its revolutionary iPhone.
Apple Products
In order to understand the various iPod products out there, it is necessary to review all of the Apple products and to what degree they relate to and integrate with each other.
Apple’s product line is incorporated to a large degree in its Mission Statement. They have an extensive line of computers, both desktop and laptop, under the Mac name brand. Their desktop, iMac, revolutionized the industry by incorporating the tower into the monitor to minimize space. The laptops were known for their large screen size, all the while maintaining minimal weight and thickness as well as a large assortment of hardware and speed. Their newest product is the iBook Air, which it touts as the thinnest and lightest laptop on the market.
Apple a ...