Table of Contents
1. Executive Summary
2. Introduction
3. Industrial Analyis
Internal rivalry
Entry
Substitutes and compliments
Supplier power
Buyer power
4. Limitations and extensions of porters five forces
5. value net
6. conclusion
7. recommendation
8. References
Executive Summary
Industry analysis is guide to know the profitability of the fast food industry by as assists us in
1. Understanding the competitive forces in the industry.
2. Assessing the attractiveness of, and growth opportunities within, a new industry
3. Developing effective strategies to raise your profitability, power, and competitive position in an industry.
Industries are different from each other and to understand the working of industry it is necessary to first solve the complex economic issues. Industry analysis not only helps to assess a particular industry and its performance but also provides with important information about few industry’s aspect. Moreover, the industrial analysis assists in identifying the core factors affecting performances in vertical trading relationships and horizontal competitive relationships. Here the horizontal competitive relationship refers to the set of distinct businesses the firms compete in. Industrial analysis facilitates the determination of how changes in the business environment affect the ...