How to begin your career in sales/marketing?
When we begin our career in sales/marketing all of us have lot of hopes and aspirations. We look forward to a vibrant career where we will meet lot of people and get involved in lot of action. But in the initial stages of our career most of us face many problems which dispirit us, degrade our enthusiasm and sometimes even force us to question our career choice. In this post I try to discuss some of the problems we face as beginners in this field.
1. Lack of respect/acknowledgement from the people you interact.
Many a times the people with whom you interact will be much more experienced than you, especially when you go out of your company. Not all of them will be good spirited enough to give you recognition after learning the fact that you are a fresher, especially if the product you are handling is a bit complicated or expensive. Learn to talk confidently; don’t hesitate to get your doubts cleared. At the same time share your knowledge also. That way you will learn things quickly. Don’t forget that not only beginners, all the people in the industry are wary of lack of acknowledgement.
2. Dearth of contacts in the industry.
To improve your network in the industry find a mentor who is having good contacts and who is willing to help you. Sometimes your own relatives will be there well established in the industry. Whenever you meet people strike a meaningful conversation with them so that they will remember you. Have a clear networking plan for yourself. Use your existing contacts to widen your network. Join online groups, attend functions/seminars of the industry. Workout how all you can improve your contacts.
Whenever you go for a seminar or party where people from and sales and m ...