Abstract
A company must be willing to change in order to survive in the industry. These changes must be implemented using a detail strategy plan. Although the plan is not error proof, the company must take the risk of making adjustments. Harrison-Keyes used this method to address the issues of vendor ethics, clientele disagreement, and technology update. However, the company must decide the best solution for implementing the strategy.
Problem Solution: Harrison-Keyes Inc.
In order to be successful, organizations must be open to change and have the resources to implement the changes. Harrison-Keyes Inc. (H-K) is "a global publisher of print products that specializes in scientific, technical and business books and journals, professional and consumer books, textbooks and other educational materials for all levels of study" (University of Phoenix, 2007, para. 1). The publication industry had expanded from hard copy to electronic publishing (e-publish). To compete within the current industry, the company must modernize its system to meet the demand of consumers and the market. H-K developed a strategic plan to create an electronic formatting system and restructure production to include electronic publishing. Electronic formatting was decided to be outsourced overseas to Asia Digital Publishing. Through the implementation process, H-K faced several challenges in work ethics and morale, technology, and client relationship. These challenges can hinder the success of the company and even prolong the desire or deadline of producing e-books.
Although all of these issues can not be resolved, there will be individuals who dislike the process or solution. When it comes to making a final decision, the interest of the company will always come f ...