Every day I look around and I see innovation. Sometimes even in the simplest of places. We use these tools and do not even think twice about the cunning that it took to make this possible. Businesses like Google have taken something so broad and embodied it into a house hold symbol. As simple as Google seems when you pull up their website, it takes cutting edge ideas to keep the website and employees running full.
Online today, we have access to various search engines. Even so, people continue to choose Google above all other competitors. As to why this is, most people chalk it up to simple ease of use. However, business men and geeks alike know that there is far more to Google then meets the eye.
Google is a fine oiled machine. Even as I began to look into how Google works, I found myself lost in links to different sites explaining different terms that I was unfamiliar with. In today society, I like to think of myself as fairly computer savvy. I was lost. I never imagined that something that seemed so simple, was really complicated and advanced. Not only is it considered advance in comparison to other companies, but even more so between the search engines by themselves. The true difference between them is in how it works.
We all know we will get different results from different sites when we search the web. As to why this is; it’s all in what they call search engine relevancy algorithms. Algorithms are essentially a set of rules on which each engine ranks websites. As to each individual site’s sets of rules, it is a secret well kept as it is critical to the success of each business. T ...