Global Communications

Running head: GLOBAL COMMUNICATIONS: BENCHMARKING

Global Communications: Benchmarking
John Smith
University of Phoenix
Global Communications: Benchmarking

With increasing consumer demand for products and services, many industries are experiencing exponential growth. With the increase in competition, many companies are finding it progressively more difficult to remain competitive. These companies may face numerous challenges, including a decline in profits. Companies are feeling increased pressure to make extreme changes and decisions that will likely affect the morale and productivity of their employees, but will boost profit and revenue.  The following is a comparative analysis of how different companies implemented the use of organizational commitment, organizational communication, and emotional intelligence while executing plans created to increase profits and maintain competitiveness within their industries.

Companies Synopses
BellSouth
      BellSouth is a telecommunications company that provides various services to over 46 million customers worldwide. BellSouth has four main divisions of operation covering the areas of communications, domestic wireless services, the Latin American market, and an advertising and publishing group. In 2000, the telecom industry hit hard times, with the industry losing in excess of $1 trillion in market value (ebstrategy.com, 2006). BellSouth was facing increasing competition and financial troubles. The telecommunications industry was, and still is, facing tremendous pressure to reduce capital and operating costs (ebstrategy.com, 2006). Comparable to the situation in the Global Communications scenario, BellSouth found it necessary to consider alternative solutions to cu ...
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