Global Communications Benchmarking Study
Increasing profitability while using cost-cutting measures can either fail or succeed depending on the strategic plan, especially when a company plans to go international. Global Communications is very similar any other corporation finding itself in a situation where operations must change. The Global Communication senior leadership team developed an aggressive approach to remedy their financial losses. Global Communications will offer new video and satellite services to its small business and residential customers and will need to create call centers in India and Ireland to support them in going global.
Global Communications must downsize in its domestic centers to move forward. Some current call center representatives will be relocating for the expansion. Employees are estimating an average of 10% cuts to their current salary as stated in the scenario. This is a crucial issue with the labor union and workers. The question is will Global Communications increase profitability in the long run due to this plan to downsize. Global Communications needs to identify potential solutions to its problems by analyzing six companies in other industries with similar issues whether successful or unsuccessful.
Global Communications Benchmarking Companies Researched
Wal-Mart
Wal-Mart Stores, Inc. prides itself on one philosophy: “to offer the lowest possible prices to its customers. They provide a wide array of products including toys, groceries, jewelry, electronic, children, ladies, and men apparel. Mr. Sam Walton opened the first Wal-Mart store in 1962.”(Frank, 2006). Mr. Walton took a neighborhood store and turned it into the largest grocery store and discount department retailer in the U ...