Global Communications

Gap Analysis: Global Communications
This paper will discuss the results of the research in association with the scenario of Global Communications. The paper will identify the issues and opportunities, stakeholder perspectives and ethical dilemmas, create an end state vision, and perform a gap analysis.  
Situation Analysis
Issue and Opportunity Identification
This section will identify the issues, opportunities, and concepts relating to Global Communications. Issues facing Global Communications include declining stock prices, technology, union relations, and implementation of the global strategic plan through proper communication with internal and external customers. According to the information provided in the scenario GC stock has decreased from $28 per to $11 per share with a depreciation of over 50 percent. The cause of this issue is increased competition in the communications market with regard to local and long-distance and international providers. In order for GC to survive and stay competitive within the communications industry the senior leadership team has devised a plan that will improve technology and decrease overhead cost by strategic partnerships locally and internationally. (University of Phoenix electronic resource [UP], 2004)
The opportunity is that GC can increase profits by downsizing costly labor and increase technology through providing small business owners with new and improved methods of business communications. The next encountered issues are union relations, layoffs, and salary cuts for employees. The leadership team faces the difficulty of communicating the plans to take the company global through major layoffs, relocation of employees who choose to stay during the transition of the company and maintaining beneficial rela ...
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