Running Head: PROBLEM SOLUTION: GLOBAL COMMUNICATIONS
Problem Solution: Global Communications
University of Phoenix
Situation Analysis and Problem Statement: Global Communications
Communication is vital to the success of any organization. Global Communications lack of effective communication of their strategic plan with Technology Workers Union representatives, shareholders, employees, and customers has raised potential problems that could undermine the initiative. Balancing the differing values of each shareholder and implementing a plan to appease each will be crucial. Gaining decision acceptance for the new plan from all stakeholders will be necessary, as will maintaining high job satisfaction from employees. Job satisfaction is not just necessary from a company-employee perspective it "is also an ethical issue that influences the organization's reputation in the community." (McShane & Van Glinow, 2004) Therefore, for Global Communications to be successful in reaching their goals the ethical issues of their strategic plan must be addressed and resolved with each stakeholder.
Describe the Situation
Issue and Opportunity Identification
Global Communications is facing extreme competition in the telecommunications industry from international companies as well as domestic cable companies offering a wider array of services. The company has developed a strategic plan to increase profits and shareholder value by becoming more competitive on the global market as well as domestically. Outsourcing jobs and offering expanded options for business and consumer customers should give the company the competitive advantage it needs to grow.
Issues facing Global Communications are the reaction of shareholders, em ...