Running head: GAP ANALYSIS: GLOBAL COMMUNICATIONS
Gap Analysis: Global Communications
Gap Analysis: Global Communications
Issues and new business opportunities have been presented at Global Communications. Forced by the high competition, Global Communications stock value drastically fell during the past three years. The decrease of the stock value lead to new business opportunities abroad. The strategic plan of outsourcing its technical positions and downsizing the local call centers and the introduction of new services, locally and internationally will lead to improve profitability and cut cost. An already troubled relationship between the Union and Global Communications was destroyed due to the implementation of the strategic plan without the willingness of a negotiation with the Union. Several perspectives and ethical dilemmas arose. A strong relationship must be established by both parties to regain Global Communication market value.
Situation Analysis
Issue and Opportunity Identification
Global Communications stock value decreased more than 50% over the last three years. Its value traded from $28 to $11. This occurred due to the high competition Global Communications was facing from local, long-distance and international markets, especially from the cable companies who were providing a larger array of services solutions surrounding computers, televisions as well as plain old telephone service (POT). In light of the events Global Communications was forced to cut cost by outsourcing thousands of its technical jobs to new call centers in Ireland and India. The outsourcing would provide an opportunity to improve profitability and become a real global resource. The opportunity consisted of the in ...