Gap Analysis: Global Communications
Introduction
Global communication is currently fighting to grow against stiff competition. The only solution management sees is growth in the small business and consumer market. Company also needs to cut cost by cutting salaries and jobs to improve its profitability. In the gap analysis below we will find out that unless company overcome mistrust between management and union and find effective way to share personal values to the other organizational stakeholders it will not succeed in its new venture.
Situation Analysis
Issue and Opportunity Identification
In this section we will only limit ourselves with the issues and opportunities which are relevant to this case study.
Growth: Issue and Opportunity
With share price tumbling mainly because of the latest competition from Cable companies in plain old telephone services, Global Communication is struggling for growth. Attempt of growth in international market was also gave mixed results.
Trying to solve this issue, Company leadership has identified growth opportunity in small businesses. Company management is trying to counter the cable companies by providing complete solution of internet, wireless, and telephone services to its consumer. It is also trying to expand i ...