Ethics In Business: A Case Study

Motivation
Your employees are the key to your successful business.
Motivation affects employee performance, which affects organizational objectives.
Satisfied employees lead to satisfied customers.
Motivated employees make your job easier.
In order to be effective in creating a positive motivational climate, we need to take a look at what characterizes today's employees.
They see compensation as a consequence of performance and, therefore, expect to be rewarded accordingly.
They are concerned with organizational recognition.
They want to participate in decisions that affect them.
They value communication with management.
They tend to have a short-term goal orientation.
They want work to be challenging, interesting and
Research shows that employee motivation falls into two categories: maintainers and motivators. Maintainers are factors that must be kept at a satisfactory level and include the following:
Working conditions
Company policies
Job security
Pay and benefits
Relationships
Supervision
Status
True motivators are factors that create an inner desire to work by satisfying certain needs that are important to the individual such as
Achievement
Recognition
The job itself
Responsibility
Advancement
Growth
Goal Setting Theory
Goal-setting theory, developed by Edwin A. Locke and Gary Latham, is the most thoroughly validated motivation theory in the field of management.  Here's what goal setting researchers have discovered:
* People accomplish more when they're trying for performance goals which are both difficult (challenging, even impossible) and specific (clear) than when they're trying for any other type of goal (such as "do your best" or "work hard")
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