18:47, Wednesday, June 25, 2025

Envauto

MARKETING
      PLAN

Bruno Monteiro 8224
                                                                                                        Luís Cerqueira 8282
Miguel Caetano 8355
Rita Boavida 8250
Tiago Rodrigues 8195

INDEX

ENVAUTO MAIN ACTIVITY
MACROENVIRONMENTAL FACTORS
    PEST
MICROENVIRONENTAL FACTORS
    PORTER’S FIVE FORCES
    BCG METRICS
COMPETITIVE ANALYSIS
SWOT ANALYSIS
MISSION STATEMENT
VISION
OBJECTIVES
    DIAGRAM
    SMART MARKETING OBJECTIVES
STRATEGIC TRIANGLE
    SEGMENTATION
    TARGETING
    POSITIONING
MARKETING MIX
    PRODUCT/SERVICE
      PLACE
      PROMOTION
      PRICE
FINANCIALS
    TABLE FINANCIALS
    BREAK-EVEN
IMPLEMETATION
CONTROLS

    o Envauto main activity

Envauto is an idea for a company that provides a collecting service of residuals left behind by the automobile bodyshops that can be divided in three steps:

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