MGT/350 Critical Thinking: Strategies in Decision Making
Critical Thinking Application Paper
Since founded in 1899 by Cleyson Brown, Sprint has always maintained as its core value, integrity in all that they do. With coverage in over 200 hundred countries worldwide, Sprint has been offering wireless telecommunications, web browsing, messaging, entertainment and even GPS location on mobile phones to their customers. Among other products and services Sprint has to offer we can find local and long distance communications services for homes and businesses, calling cards, prepaid phone cards, conference calling, personal toll-free numbers and more. Specializing in the business communications environment, Sprint has always been on the forefront of technology. Among its most notable achievements we can find:
1. 1975 – World’s first public Data Network is launched.
2. 1987 – First nationwide, 100% digital, fiber-optic network is completed.
3. 1992 – First carrier to offer commercial internet access.
4. 1996 – First nationwide 100% digital PCS wireless network is completed.
5. 2000 – Becomes the largest all-digital wireless service company in the U.S. and more than 70 countries.
As a worldwide leader in wireless communications we believe Sprint should incursion into the market of communications in the island of Kava for youth’s 6 to 12 years old. The Sprint Buddy Phone as it is called will put Sprint in a strong position to penetrate this market that makes up 50% of the entire population of Kava.
Although this is not a new product in the market, in comparison with our competitor’s product the Sprint Buddy Phone will be more appealing. It is not just anoth ...