Disneyland has become one of the worlds most recognized theme parks. Disney has done this through huge innovation, communication and respect for every member of the Disney team. Disneyland is the provider of quality entertainment to one of every age. Disney provides everyone with films, T.V. shows, products, stores, hotels as well as attractions for the whole family (http://corporate.disney.go.com pp.2, 2008). “Throughout the years, our guests, audiences, consumers and shareholders have come to depend on us for quality, creativity, innovation, and integrity” (Iger, pp.1, 2008).
The Disney Corporation mission statement is, “To make people happy” (how-to-com). First, Disney was founded as a cartoon studio in 1923 by Roy and Walt Disney. Although the construction of Disneyland did not begin until July 21, 1954 (Disney.go.com, pp.1, 2008). Walt Disney had a vision to create a park where children and adults could enjoy themselves in a fun family friendly atmosphere. The Disney Corporation has the same inspiration for all the employees as well. As stated in the Disney corporate information site: “Their mission is to be one of the world’s leading producers and providers of entertainment and information (Disney.go.com, pp. 1, 2008). Disney uses shared effort to show the public this truly is, “the happiest place on earth.” Disney encourages all the employees to be creative and have individuality. Disney offers the employees incentives, bonuses, and benefits for being creative and individual. Working for Disney the employees have outstanding incentives to be a quality and motivated employee. “The Walt Disney Company is a great place to work because the company is filled with people who enjoy creating great entertainment” (Bodenheimer, pp.1, 2007). Disney beli ...