1 Introduction
This first chapter aims to present our subject in focus; Corporate Social Responsibility. The
background is followed by a problem discussion, which in turn will lead us to the purpose of this
study. The purpose is broken down into three research questions. Thereafter the scope of the
thesis and central concept are described, and finally a disposition is presented.
1.1 Background
"CSR is like motherhood and apple pie. Everybody is for it; who wants to make the case for
companies becoming more unjust, unfair and irresponsible?" (Hutton, 2000:2).
Traditionally the main purpose of business has been to achieve profitability by
providing consumers with goods and services. In 1776, Adam Smith published
"The Wealth of Nations" and observed that people enjoy their daily bread not
thanks to the benevolence of their ... Showed first 120 words of 30415 Size (words
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