REGIS MEDICAL DEVELOPMENT, INC
BUSINESS PLAN
TABLE OF CONTENTS
I. TABLE OF CONTENTS 1
II. EXECUTIVE SUMMARY 2
Our Vision 3
SWOT Analysis 3
III. MARKET PROFILE 4
IV. STRATEGY AND IMPLEMENTATION SUMMARY 5
Product/Service Consideration 5
Pricing Consideration 6
Promotional Considerations 6
Distribution Considerations 7
V. SALES FORCAST 9
Budgeted Operating Expenses for the first year 9
VI. OPERATIONAL PLAN 10
Legal Environment 11
Inventory 11
Credit Policies 10
Receivables 11
Payables 11
VII. FINANCIAL PLAN 12
12-Months Sales Projections 12
5-year Sales Projections 12
Projected Profit and Loss Statement 13
Break-even Analysis 14
Projected Cash Flow 15
Projected Balance Sheet 16
II. EXECUTIVE SUMMARY
Regis Medical Development Inc., known as Regis Inc. is a medical manufacturer and supplies company owned by Regis University. Regis Inc. has positioned itself on the market as a fast-grown company with an introduction of a smaller and more durable pacemaker. Due to a high demand for an advanced pacemaker introduced by Regis, Inc., the company will increase production by expanding manufacturing capacity. Since the product has already entered the market, Regis Inc., has existing patents in place and there are no outstanding legal compliance requirements.
Market segment for pacemaker is clearly identified and it consists of Managed Care Groups, Hospitals, physicians, medical supply distributors and the end-users ...