# Reframing is a key idea.
# Failure due to lack of imagination.
# Frames concept employs usable knowledge.
    * Structural
          goals 
          specialized roles 
          formal relationships 
          division of labor 
          rules, policies, procedures, and hierarchies 
          Problems arise when structure does not fit situation 
    * Human Resources
          extended family 
          feelings, prejudices, skills, and limitations 
          tailor org to people 
    * Political
          arenas 
          contests 
          jungles 
          interests compete for limited resources 
          conflict is rampant 
          bargaining, negotiation, coercion, and compromise 
          Problems arise when power is concentrated in wrong place
          or when so broadly dispersed nothing gets done. 
    * Symbolic
          cultural and social anthropology 
          tribes, theater, or carnivals 
          cultures on rituals, ceremonies, stories, heroes, myths 
          org is actors 
    * Integrating the Four Frames
          Multiframe thinking requires movement beyond narrow mechanical thinking....